TECHNOLOGICAL TRENDS AS A KEY FACTOR IN INNOVATIVE DEVELOPMENT: ANALYSIS OF CURRENT TRENDS

  • Inna Akhnovska Vasylʼ Stus Donetsk National University
  • Roman Bondarenko Vasylʼ Stus Donetsk National University
Keywords: innovative development, economic development, digitalization, business efficiency, intelligent automation, artificial intelligence, cloud technologies, renewable energy sources

Abstract

The article explores the significant impact of modern technological trends such as artificial intelligence, cloud computing, renewable energy sources, and intelligent automation on the innovative development of the global economy. These technologies are critical drivers of economic growth, enhancing productivity, creating new markets, and generating jobs across various sectors. AI, particularly in its generative and applied forms, is revolutionizing industries by enabling vast data analysis, automating complex processes, and improving decision-making. Generative AI holds immense potential for content creation and application development, affecting marketing, creative industries, and healthcare. Applied AI streamlines operations, optimizes logistics, and enhances customer service, boosting overall business efficiency. Cloud computing plays a crucial role in digital transformation, offering flexibility, scalability, and cost-efficiency, especially for small and medium-sized enterprises. The increasing adoption of cloud services, such as Software-as-a-Service (SaaS) and Infrastructure-as-a-Service (IaaS), drives innovation and supports agile business models that quickly adapt to changing market conditions. Renewable energy is essential for sustainable economic development, reducing reliance on fossil fuels, and mitigating climate change impacts. This transition is economically beneficial, creating jobs, enhancing productivity, and driving technological innovation. However, the rapid adoption of these technologies presents challenges, including the risk of exacerbating social inequalities, data security concerns, and the complexities of navigating a dynamic regulatory environment. The article concludes with strategic recommendations for businesses and governments, emphasizing the importance of cybersecurity, workforce retraining, and the establishment of supportive regulatory frameworks to balance the benefits of technological innovation with managing associated risks, ensuring sustainable economic growth amid rapid technological change.

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Published
2024-10-02
How to Cite
Akhnovska, I., & Bondarenko, R. (2024). TECHNOLOGICAL TRENDS AS A KEY FACTOR IN INNOVATIVE DEVELOPMENT: ANALYSIS OF CURRENT TRENDS. Change Management and Innovation, (11), 10-15. https://doi.org/10.32782/CMI/2024-11-2