GENERALIZATION OF THE POLISH EXPERIENCE OF REGIONAL AND LOCAL SELF-GOVERNMENT BODIES IN THE ADMINISTRATION OF SMALL AND MEDIUM BUSINESS SUPPORT IN THE CONDITIONS OF COUNTERACTION

Abstract

The impact of the COVID-19 pandemic on the economy and society is systemic, and the response of business and public administration is adaptive and flexible. Scientists are tasked with understanding cause and effect relationships and turning challenges and threats into opportunities and opportunities for development. The purpose of the work is to generalize the experience of Polish local governments in developing administrative and economic decisions to support small and medium-sized businesses, which were forced to curtail their activities in the conditions of COVID-19. Public administration at the level of primary self-government units in the active phase of the coronavirus has demonstrated the high competence of responsible managers. Research methods – descriptive, analytical, generalization methods, comparative analysis. Results. Installed, what in Polish communes and provinces, decisions were made: 1) to mitigate losses in small and medium-sized enterprises by easing the tax regulation of rents for cattle, shops, restaurants, reduction or exemption from land charges, deferred payments, etc.; 2) funds for microcredit for small businesses, which have been rebuilt into logistics or the provision of services through online services; 3) the security policy of local authorities applied to the property of entrepreneurs has been intensified; 4) active work was carried out on payments to employees who lost their jobs, etc.; 5) educational and methodological strikes were conducted to transform small and micro enterprises. Experts point out that the adaptation process for small businesses in the near future will be based on: flexible business strategies – remote work, non-standard working hours; personnel planning – talent retention, adaptability, gender policy; learning and innovation - digital skills, critical thinking; changing relations with employees; working conditions – changing the configuration of a traditional office.